Food And BeveragesLow-Cost

Sugarbun Franchise Fee 2025

Sugarbun, a beloved fast-food chain originating from Sarawak, Malaysia, has carved a niche for itself with its unique menu and strong regional presence. With its continued growth and expansion plans, many entrepreneurs are considering investing in a Sugarbun franchise. If you’re exploring this opportunity in 2025, understanding the associated franchise fees, requirements, and benefits is essential. This article provides a comprehensive overview to guide your decision.

About Sugarbun

Founded in 1979 in Kuching, Sarawak, Sugarbun has become a household name in East Malaysia. The brand is known for its signature dishes, including Broasted Chicken, Sarawak Laksa, and their unique fish burger, the “Savage Fish Burger.” Sugarbun’s commitment to quality ingredients, local flavors, and a family-friendly dining experience has contributed to its loyal customer base.

Why Choose a Sugarbun Franchise?

Investing in a Sugarbun franchise offers several compelling advantages:

  • Strong Regional Brand Recognition: Sugarbun enjoys high brand awareness and customer loyalty in East Malaysia, providing a solid foundation for franchise success.
  • Unique Menu Offerings: The brand’s distinctive menu items differentiate it from other fast-food chains, attracting customers seeking local flavors.
  • Established Operational System: Sugarbun has a proven operational system, providing franchisees with comprehensive training and support.
  • Expansion Opportunities: With plans for continued expansion, Sugarbun offers franchisees opportunities to grow their businesses.
  • Halal Certification: Sugarbun’s Halal certification caters to a wide customer base, particularly in Malaysia.

Requirement to Open a Sugarbun Franchise

To become a Sugarbun franchise owner, you’ll typically need to meet certain requirements, which may include:

  • Financial Capability: Demonstrating sufficient financial resources to cover the franchise fee, setup costs, and working capital.
  • Business Acumen: Possessing relevant business experience and a strong understanding of the food and beverage industry.
  • Location Suitability: Identifying a suitable location that meets Sugarbun’s criteria for visibility and accessibility.
  • Commitment to Brand Standards: Adhering to Sugarbun’s operational guidelines and quality standards.
  • Local Market Knowledge: Having a strong understanding of the local market and consumer preferences.

How Much to Open a Sugarbun Franchise

The cost of opening a Sugarbun franchise in 2025 can vary depending on several factors, including location, store size, and equipment requirements. Generally, you can expect to encounter costs related to:

CategoryFees
Initial Capital InvestmentRM850,000
Franchising FeeRM60,000
Royalties5% of gross sales
Marketing/A&P Fees3% of gross sales

Initial Capital Investment: This covers the costs of setting up the physical location, including renovations, equipment, and initial inventory.

Franchising Fees: This is the upfront fee paid to Sugarbun for the right to operate a franchise under their brand.

Royalties: This is an ongoing fee paid to Sugarbun, calculated as a percentage of your monthly revenue.

Marketing/A&P Fees: This is an ongoing fee allocated to Sugarbun’s marketing and advertising efforts, which benefit all franchisees.

The total initial investment would be RM910,000 (RM850,000 + RM60,000).

Sugarbun Owner

Sugarbun originated as an ice cream and snack parlor established by Mr. Wung, an entrepreneur, founded in 1978 near the Kenyalang Theatre in Kuching, Sarawak. Joseph Ambrose Lee is heavily tied to the modern iteration of Sugar bun.

Sugarbun Contact

Here is the detailed information about franchising opportunities:

Address
3rd Floor, Wisma Sugarbun
Lot 176-180, Sect 19, KTLD
Jln Satok
93400 Kuching
Sarawak

SB Supplies & Logistics Sdn Bhd
Tel: +60 82-422 000
Email: market-kch@sugarbun.com
Website: http://www.sugarbun.com/

Frequently Asked Questions (FAQs)

  • What are the key benefits of a Sugarbun franchise?
    • Strong regional brand recognition, unique menu offerings, and established operational systems.
  • What are the financial requirements for opening a Sugarbun franchise?
    • Financial stability to cover initial investment and operational costs.
  • What kind of support does Sugarbun provide to franchisees?
    • Comprehensive training and operational support.

Is Sugarbun Halal Certified?

Yes, Sugarbun is Halal certified, which is a significant advantage in Malaysia’s predominantly Muslim market.

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