HeyTea Franchise Cost 2025

HeyTea, the global sensation that revolutionized the tea industry with its creative beverages, including best-sellers like Cheese Tea and Mango Coconut Boom, made its highly anticipated debut in Malaysia in December 2023 at Kuala Lumpur’s Exchange TRX.

About HeyTea:

HeyTea, launched in 2012 by Yunqi Nie with a vision for high-quality and innovative tea beverages, has rapidly grown into a global phenomenon with over 3,400 stores worldwide. Originating as a response to the founder’s personal standards for exceptional tea drinks, HeyTea is celebrated for its modern aesthetic and its pioneering role in the “new-style tea” movement. This involves a creative fusion of traditional tea culture with fresh ingredients and innovative presentations, captivating a new generation of tea lovers. Notably, HeyTea marked its entry into the Malaysian market in December 2023 with its first store at The Exchange TRX in Kuala Lumpur, signaling its confidence in the region’s vibrant beverage scene.

Why Choose a HeyTea Franchise? Tapping into a Global Trend in Malaysia

While recent reports indicate a temporary halt in accepting new franchise applications globally as of February 2025, understanding the potential benefits of a HeyTea franchise remains valuable, especially considering its recent entry and initial franchise availability in Malaysia in 2024 (Kuala Lumpur, Penang, Johor Bahru). Here’s why a HeyTea franchise could be an attractive opportunity when applications resume:

• Globally Recognized and Trendy Brand: Leverage the strong brand recognition and popularity of HeyTea, a leader in the innovative “new-style tea” market with a substantial global footprint.
• Pioneering Product Innovation: Offer a unique and sought-after menu featuring signature creations like Cheese Tea and fruit-infused beverages that resonate with a modern consumer base in Malaysia.
• Strong Initial Market Reception in Malaysia: Benefit from the positive initial response and brand awareness generated by HeyTea’s flagship store opening in Kuala Lumpur.
• Comprehensive Support (Likely upon Franchise Re-opening): Expect comprehensive support in areas such as store setup, training, marketing, and ongoing operational guidance, based on standard franchise models.
• Potential for High Growth in Malaysia: Capitalize on the burgeoning bubble tea and specialty beverage market in Malaysia, particularly in key urban centers.

Requirement to open HeyTea Franchise

While specific requirements for 2025 may be subject to change due to the temporary franchise application suspension, based on general franchise practices and information available for 2024, potential HeyTea franchisees in Malaysia were likely to need:

• Financial Capacity: The ability to meet the estimated investment range of RM350,000 – RM450,000, encompassing franchise fees, initial service fees, security deposits, and store setup costs (rental, renovation, equipment).
• Franchise Fees: Willingness to pay the stipulated fees, including a US$50,000 franchise fee every 3 years, a US$26,400 initial service fee, a US$20,000 refundable security deposit, and ongoing monthly royalty (3% of actual received amount before tax deductions) and service fees (4% of actual received amount before tax).
• Business Acumen: While not always mandatory, prior business management or food and beverage experience could be advantageous.
• Passion for the Brand: A strong belief in the HeyTea brand and a commitment to upholding its standards and customer experience.
• Adherence to Brand Guidelines: Willingness to operate the franchise according to HeyTea’s established systems and brand identity.
• Acceptance of Available Zones: For the 2024 period, available zones were Kuala Lumpur, Penang, and Johor Bahru, suggesting geographical limitations might apply.

It is crucial to monitor HeyTea’s official website for any updates regarding the resumption of franchise applications and specific requirements for 2025 in Malaysia.

How to invest in HeyTea?

As HeyTea is primarily a privately held company, direct investment in the company’s stock is generally not available to the public. Investment opportunities might have occurred through venture capital funding rounds in the past. For those interested in being part of HeyTea’s growth in Malaysia, the primary avenue, when available, is through its franchise program. Keep an eye on HeyTea’s official channels for any announcements regarding future investment possibilities or the re-opening of franchise applications.

How much to open HeyTea

Based on information from HeyTea’s official website for the 2024 period, the estimated cost to open a HeyTea store in Malaysia ranges from RM350,000 to RM450,000. This figure takes into account various factors, including:

• Franchise Fee: US$50,000 (payable every 3 years)
• Initial Service Fee: US$26,400 (one-time)
• Security Deposit: US$20,000 (refundable)
• Store Setup Costs: This significant portion includes rental deposits and ongoing rental costs, renovation to meet HeyTea’s design standards, purchase of equipment (beverage machines, refrigerators, point-of-sale systems), initial inventory, and other operational necessities. These costs can vary significantly based on location and store size.

It is important to note that these are estimates, and the actual cost to open a HeyTea franchise in 2025 in Malaysia may differ. Direct communication with HeyTea’s franchise development team, once applications re-open, will provide the most accurate financial breakdown.

Who is the owner of HeyTea?

HeyTea was founded in 2012 by Yunqi Nie. His vision and leadership have been instrumental in the brand’s rapid growth and success in the competitive beverage market.

HeyTea Contact

For franchise inquiries (when applications resume) and other business-related matters, the official HeyTea contact information can be found on their website:

• Franchise Enquiry: businessdevelopment@heytea.com

Always refer to the official HeyTea website for the most up-to-date contact details.

Frequently Asked Questions (FAQs) about HeyTea Franchise

• Is HeyTea currently offering franchises in Malaysia for 2025? As of February 2025, HeyTea has temporarily suspended the acceptance of new franchise applications globally. It is advisable to check their official website for any updates on when applications might re-open in Malaysia.
• What is the estimated initial investment for a HeyTea franchise in Malaysia? Based on 2024 information, the estimated range is RM350,000 – RM450,000, including various fees and store setup costs. This may vary for 2025.
• What are the ongoing fees for a HeyTea franchise? Ongoing fees mentioned for 2024 include a monthly royalty fee (3% of actual received amount before tax deductions) and a monthly service fee (4% of actual received amount before tax).
• What kind of support does HeyTea provide to franchisees (when applications resume)? Typically, franchisees can expect support in areas like training, store design, marketing guidance, and operational procedures. Specific details would be outlined in the franchise agreement.
• Where has HeyTea opened stores in Malaysia? As of late 2024, HeyTea had opened stores in Kuala Lumpur (The Exchange TRX, Mid Valley Megamall, Sunway Pyramid, 1 Utama) and had plans for further expansion in Peninsular Malaysia. Franchise availability in 2024 also included Penang and Johor Bahru.

Is HeyTea Halal Certified?

Information regarding HeyTea’s Halal certification in Malaysia requires verification from official sources. While HeyTea has a presence in Malaysia, whether all ingredients and processes adhere to Halal standards and are officially certified should be confirmed by checking HeyTea Malaysia’s official website, social media channels, or by directly contacting their customer service in Malaysia. Look for official Halal logos or statements regarding their certification status.

About Franchise-Info

Explore, Compare, & Invest Franchise Opportunities in Malaysia

Subscribe Now: Get Monthly Franchise News and Industry Updates.